The ESSENTIALS: Goal Achievement : Attitude + Effort = Improvement (Curriculum)


The ESSENTIALS is a research-based character development and leadership enhancement program designed for educators working with Middle and High School-aged youth. The ten focus areas in The ESSENTIALS series represent critical competencies for developing character and culture skills needed for success in school, extra-curricular activities, work, and beyond.

View sample of Attitude + Effort = Improvement

Watch brief video introduction to The ESSENTIALS

The ESSENTIALS – Series Introduction

Goal Achievement : Attitude + Effort = Improvement

Attitude plus effort leads to improvement. It’s a simple formula, but not necessarily easy. It asserts of all the things within your control, attitude and effort are two of the most powerful factors leading to growth & improvement. Attitude and effort are what separates those who maximize their potential from those who do not. This module focuses on the drivers and preventers of attitude and effort.

Social-Emotional Learning (SEL) Competency Alignment : Self-Management

Six Pillar Alignment: Respect, Caring

Pricing per Site/School:
o Up to 250 students: $250 per module, per site
o 251 – 500 students: $500 per module, per site
o Over 500 students: $750 per module, per site

Additional discounts offered for District-wide (multi-site) pricing. Contact us for a proposal.

Digital Learning Special: Receive one FREE module with the purchase of one (or more) modules at regular price.  Offer valid through June 30, 2021.  Please contact us at customerservice@charactercounts.org or 515-271-4840 to request your one free module.

Module includes a facilitator guide and student workbook in digital format plus editable PowerPoint slides.

Product License: This product is licensed as a perpetual, non-exclusive, non-transferable limited use site license for use only under our full terms and conditions. These terms and conditions will be agreed to upon checkout.

Digital File Download: After product is fully-paid and you have agreed to the licensing terms and conditions, you will receive an email from a CHARACTER COUNTS! customer service representative with links to your digital files.